View-Through

When a user doesn’t click on your ad or link when they…

When a user clicks on your ad or link after seeing it.

Video, static, and/or dynamic ads displayed across thousands of websites and as…

Serving an ad to someone within a particular virtual boundary (geofence) who…

Serving and ad to a device within a previously set virtual boundary…

Setting a virtual “fence” or boundary around a specific geographic location for…

Utilizing Amazon targeting data to reach people with your display, video, or…

Abbreviation of Search Engine Marketing which is a digital marketing strategy used…

Abbreviation of Search Engine Optimization which is the practice of utilizing a…

An element of a graphical user interface, like a website, that displays…